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UNIVERSAL AM ROUTINE
Marigold Morning cleanser — upright bottle with botanicals
Freedom Fighter — dropper and serum application
Marigold Morning on moss
Freedom Fighter on moss
Ramblin Rose — bottle and box
Marigold Morning — bottle and box
Freedom Fighter — bottle and box

Universal AM Routine

UNIVERSAL AM ROUTINE

Three steps. Four minutes. Glowing skin.

Cleanse, hydrate, protect. Our morning routine keeps things effortless while remaining wildly effective — three full-size products chosen to work together, at 10% less than buying them separately.

  • A complete morning routine in three steps
  • Suits every skin type, every season
  • Cleanses without stripping
  • Hydrates and plumps with hyaluronic acid
  • Antioxidant protection for the day ahead
Inside
Marigold Morning 4 fl oz · Ramblin Rose 1.7 fl oz · Freedom Fighter 1 fl oz
Use
Every morning, in this order
Best for
All skin types, including sensitive
Saving
10% off the three bought separately

$156$174

  • Three full-size products
  • 10% off the set
  • Barrier-first
  • Esthetician-developed
  • No synthetic fragrance
UNIVERSAL AM ROUTINE

Why it works

Simple on purpose.

Most morning routines fail because they are too long to keep up. This one is three steps, and each step earns its place.

Marigold Morning lifts the night away without tightness. Ramblin Rose puts water back into the skin while it is still damp. Freedom Fighter seals it all in with antioxidants that stand between your skin and the day — pollution, screens, sun.

That is the whole routine. Done well, it is enough.

What you'll notice

  • A clean, comfortable start — never squeaky or tight
  • Skin that stays hydrated through the afternoon
  • A soft, dewy finish that sits well under SPF and makeup
  • Fewer products, better results

What's inside

Three full-size products

Everything here is full size. Nothing is a sample.

Marigold Morning

Marigold Morning

Step one. A creamy gel cleanser with plantain leaf and marigold that removes overnight buildup without stripping.

$38

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Ramblin Rose

Ramblin Rose

Step two. A hyaluronic serum with pomegranate and rose water that hydrates, plumps and soothes.

$68

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Freedom Fighter

Freedom Fighter

Step three. An antioxidant face oil with CoQ10, cranberry and sea buckthorn that protects and nourishes.

$68

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How to use

Cleanse. Hydrate. Protect.

In this order, every morning. The whole thing takes about four minutes.

UNIVERSAL AM ROUTINE
  1. Step oneCleanse

    Massage a pump of Marigold Morning over damp skin for thirty seconds. Rinse with warm water and pat — do not rub — dry.

  2. Step twoHydrate

    While skin is still slightly damp, press one to two pumps of Ramblin Rose over face, neck and chest.

  3. Step threeProtect

    Warm three to four drops of Freedom Fighter between your palms and press over the serum. Follow with SPF.

A note on SPF

Freedom Fighter protects against free radicals, not UV. A broad-spectrum sunscreen still goes on last, every morning.

Questions

Good to know

Is this suitable for sensitive skin?

Yes. All three products are formulated without synthetic fragrance and are gentle enough for reactive skin. If you are very sensitive, the Sensitive Skin Routine swaps in Soft Power and Balanced Being.

Can I use it with my evening products?

Absolutely. The Universal PM Routine is designed as its mirror — cleanse, exfoliate, moisturise — and the two together cover the full day.

How long will the set last?

Used as directed, roughly three months. Marigold Morning usually runs out first.

Do I need a separate moisturiser?

Most skin does not in the morning — Ramblin Rose plus Freedom Fighter is a serum and an oil, which together do the work of a moisturiser. Dry skin can add Balanced Being or Mama Pacha between the two.

Is it a good place to start with Free + True?

It is the place to start. Three products, one order, and you will know within a fortnight whether the brand is for you.

Build on it

Complete the day

The evening counterpart, and the morning upgrade.

UNIVERSAL PM ROUTINE

UNIVERSAL PM ROUTINE

Cleanse, exfoliate and moisturise — the evening half of the routine.

$95

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Morning Serum Smoothie

Morning Serum Smoothie

Add Bright Side for vitamin C and turn step two into a serum smoothie.

$140

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Damask Rose

Damask Rose

A rose hydrosol to mist between cleansing and serum.

$38

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