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Soft Power
Soft Power
Soft Power
Soft Power
Soft Power
Soft Power
Soft Power

Cleansing Powder + Exfoliant

Soft Power

Just add water. Watch your skin wake up.

A water-activated cleansing powder that transforms into a light, airy foam to gently cleanse, lightly polish and prepare skin for everything that follows — without disrupting the barrier.

  • Gently cleanses and lightly exfoliates
  • Smooths dull, rough texture
  • Preps skin for treatments and actives
  • Leaves skin soft and refreshed
  • Whips into a marshmallow-like foam
Size
4 fl oz
Use
1–3 times a week, or as needed
Texture
A fine powder that becomes a fluffy foam with water
Best for
Dull skin, rough texture, congestion, and anyone wanting a gentle reset

$40

  • Barrier-first
  • Esthetician-developed
  • Water-activated
  • Gentle micro-exfoliation
  • No synthetic fragrance
Soft Power

What it does

The softest way to start fresh.

Sometimes skin doesn’t need a stronger exfoliant. It needs a better beginning.

Soft Power turns from a delicate powder into a rich, airy foam that lifts away surface buildup while lightly polishing. Instead of scrubbing or over-exfoliating, it smooths rough texture and refreshes dull skin while keeping the barrier intact.

What you’ll notice

  • Smoother, softer-feeling skin
  • A brighter, fresher-looking complexion
  • Polishing without irritation
  • Better absorption of what comes next
  • Skin that feels clean, not stripped
Soft Power

The formula

Five ingredients. No water.

Keeping the cleanser dry until you activate it preserves the powdered ingredients — and lets you decide the texture by how much water you add.

Sodium Cocoyl Isethionate

A gentle coconut-derived cleanser that creates the rich, creamy foam — and cleanses without stripping.

Coconut Milk Powder

Softens and conditions, so skin feels comfortable and nourished rather than tight after a cleanse that also exfoliates.

Banana Peel Powder

The polish. An ultra-fine powder that smooths rough texture and brightens the surface without the harsh abrasion of a traditional scrub.

Oat Kernel Flour

Soothes and comforts, supporting the barrier through the exfoliation.

Kaolin Clay

Absorbs excess oil and impurities and helps refine the look of pores, without over-drying.

View full ingredient list

Sodium Cocoyl Isethionate, Cocos Nucifera (Coconut) Milk Powder, Musa Sapientum (Banana) Peel Powder, Kaolin, Avena Sativa (Oat) Kernel Flour.

How to use

Activate, whip, massage, rinse.

Dispense a small amount into wet hands or a bowl and activate with water. Rub between your hands or whip with a fan brush until a light foam forms. Massage over damp skin for 30–60 seconds, then rinse thoroughly.

  1. Weekly

    The reset

    Your gentle exfoliating cleanse — smooths texture and refreshes dull skin.

  2. With a fan brush

    Whipped cleanse

    Whip with a little water into a marshmallow-like foam. Worth doing once just to feel it.

  3. Before a treatment

    Prep

    Use before masks or enzyme treatments to clear surface buildup so everything after absorbs better.

A note on frequency

One to three times a week suits most skin. It exfoliates gently, so it does not need to be your daily cleanser — and more resilient skin can go more often without trouble.

Layering

What to use it with

Soft Power is a prep step, not a replacement for your exfoliant — so it works best with space around it.

Pair with

Milk + Tansy

Press in straight after to replenish hydration.

Pair with

Raw + Wild

Use Soft Power first to prep skin before masking.

Alternate with

Moment of Clarity

Keep acid nights and polish nights separate while your skin adjusts.

Avoid pairing

Physical scrubs

Don’t stack Soft Power with an abrasive scrub in the same routine. Let it do the prep work.

Questions

Before you start

Is Soft Power an exfoliant?

It is best described as a cleansing polish. It gives gentle micro-exfoliation while cleansing, which makes it the prep step before enzymes or acids rather than a replacement for them.

How often should I use it?

One to three times a week suits most skin. Adjust to what the rest of your routine is already doing.

Can I use it every day?

More resilient skin can. But because it exfoliates, most people don’t need it as a daily cleanser.

Can I whip it into a foam?

Yes, and it is one of our favourite ways to use it. A small amount of water and a fan brush turns it light, fluffy and marshmallow-like, and it applies more evenly that way.

Will it scratch my skin?

No. Banana peel powder gives a very fine polish, without the abrasiveness of a traditional scrub.

Can sensitive skin use it?

Many sensitive skin types do well with it. Introduce it slowly, and avoid using it on compromised or actively inflamed skin.

Why is it a powder?

Staying dry until activation preserves the powdered ingredients, and it lets you set the texture yourself by how much water you add.

Can I use it before professional treatments?

Yes. It was developed as a prep cleanser — clearing surface buildup to leave a receptive canvas before enzymes, masks and treatment products.

Complete the ritual

What sits either side of a polish night.

Marigold Morning

Marigold Morning

The daily cleanse on the nights you skip the polish.

$38

View
Milk + Tansy

Milk + Tansy

Hydration straight after exfoliating.

$68

View
Balanced Being

Balanced Being

Ceramides and lipids to close the routine.

$58

View